Tanaka Chikwenhere
Tanaka Chikwenhere
Iconic TC Initials
Balance
Named after our Founder. Tanaka Chikwenhere has a background in Graphic Design, New Media and Marketing.
Brand Awareness
Brand Awareness
Official Brands
Brand Verification
Brand Awareness is how customers are able to recognise and recall the brand. Recognition is the customers ability to identify the brand among others. Recall is the customers ability to remember the name of the brand.
Brands Association Zimbabwe
Brands Association Zimbabwe
Approved Standards
TRUST
Our mandate is to enhance knowledge about brands.
ZIBRA
ZIBRA
Zimbabwe Branding Regulatory Authority
Zimbabwe Branding
Created for buy-in in the branding sector. All things branding!
brand
brand
Brand Title
Testing & Certification
Signature confirming client status, witnessing client promise and recommending client business. NB: Another agent, promoter and representative endorsement.
Message Visual Activation
Message Visual Activation
Visually Activating Messages
Positioning Statement
Touchpoints, the design process that a business displays a statement to a customer.
Signature
Signature
Credit
Lending weight
Associating old things to create credibility and trying new things to create relevance.
PHOTOBOOK project
PHOTOBOOK project
Sponsored Property
eBook
The PHOTOBOOK project reverberates through history. Documentation preserving ideas. A blueprint for the like-minded to collect and compile references. PHOTOBOOK project is rewritten history. The historical narative is backed by scripture and different settings.

 

Brand Strategy

Brand Strategy

Brand Strategy is what people know and understand about you. A belief in clear articulation of how you want to be known and understood.

Communication

Communication

Visually Activating Messages to communicate your brand strategy. An ongoing conversation with someone who knows and understands you.